Search Engine Optimisation
SEO, or Search Engine Optimization is a way to increase the amount and worth of traffic to your website via organic results from online search engines.. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers. SEO may target different kinds of search, including image search, video search, academic search, news search, and industry-specific vertical search engines. SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services. The former instead is more focused on national or international searches.
Why is SEO necessary?
The domination of today’s online consumer market means that SEO has become an essential part of any business with an online presence. SEO is a vital part of the marketing tactic of any online business. Firstly, it is more than likely that your competitors will have a clear SEO strategy. To ensure that you are competing at the very top, keep site content relevant and update as often as possible. Secondly, Search engines are constantly reviewing your website to ensure that you are remaining active and you are likely to drop off the radar if you fail to adhere to this. Optimizing your website for search engines is an absolute essential for any legitimate business wanting to increase their organic traffic.
Major Seo Activities
Strategise and Ideate for SEO and Local SEO
Google Adwords/ PPC
Name, Address, Phone Number Cleanup
Mobile Experience Assessment
Accelerated Mobile Pages
Reporting & Analysis
Why should you choose SM Global for your Website SEO?
Both technical and creative elements are integrated in SEO work, as a way to drive traffic to your website and ensure you are visible to your target audience in an exceedingly saturated market. SM Global is a skilled team of internet marketers that provide effective and affordable digital marketing services.
We make it our goal to help improve revenue and sales for your store, service business, or e-commerce website and keep it on track for long-term success across the web. Our team will determine the advertising and design strengths and weaknesses for your company and then develop a clear and direct approach to achieving results. We enjoy helping out new businesses and start ups to develop their brand and skyrocket their growth.
We can help to establish your company identity, website, and online presence and rankings through local and organic SEO optimized business listings, social media campaigns, pay per click management, engaging content marketing, and syndication of quality media to relevant sites on the internet that are likely to improve your traffic and ranking which will improve your bottom line.
Our digital marketing will achieve results for your new or established business and give your organization the recognition it deserves. We have a highly experienced, talented and flexible team which works in pragmatic and result oriented manner to achieve the desired results.
Our Working Methodology
Market research (also in some contexts known as Industrial Research) is any organized effort to gather information about target markets or customers. It is a very important component of business strategy. The first set of information deals with general company information. The types of information you might gather here include: products and services, history and corporate culture, organizational mission and goals, key financial statistics, organizational structure (divisions, subsidiaries, etc.), and locations (main and branch).
Identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to those of your own product or service. A competitive analysis is a critical part of your company marketing plan. The purpose of the competitive analysis is to determine the strengths and weaknesses of the competitors within your market, strategies that will provide you with a distinct advantage, the barriers that can be developed in order to prevent competition from entering your market, and any weaknesses that can be exploited. This analysis provides both an offensive and defensive strategic context to identify opportunities and threats.
Process optimization is still based on process control technology, but the role of online analysis continues to increase. These two elements define the useable information set which can be acquired from the process. Process control systems can use actuators to intervene in the process. Without this capability, even the most intelligent lead generating processes are completely useless in the real market. The latest advances in technology present a whole series of challenges to the sales team. The days when their main task was to call, follow-up and convert are now be long gone. The goal today is not to get the process up and running, but rather to focus on overall performance.
We use monthly reports to inform our clients of the status or progress of one or more projects. This way we maintain a hundred percent transparent environment for conducting business with us. An add on for choosing SM Global as your marketing partner.
We believe in growing with our clients
We should connect!
SM Global will create, and help you implement a growth plan based on your existing baseline, your targets, your pain points and your differentiating strengths. We see growth as a service based on a set of best practices coming from
(a) start-up mentality,
(b) clearly defined objectives,
(c) project management,
(d) data and analytics,
(e) creative traction channel exploitation.